Chat pop-ups for "John" didn't start as immediately as for "Michael", but once they did (after about a day), they were similarly incessant, and equally implausible.
All of the above points strongly to scamming - that deceptive letters are sent out without regard for any particular qualities of their recipients (other than having money to spend).
Within 24 hours, the letters began accumulating in "Michael's" inbox.
Again, most of the women in the photographs looked like professional models.
After several days, the chat pop-ups stopped arriving from women and started arriving (almost, but not quite) exclusively from women (more on this site and others in the family later), as evidenced by both the physical appearances of the women and the chat links, which were to pages in the domain.
For some reason, the women started addressing their messages to "Not" rather than to "Michael", presumably because I had previously registered an account "Not Real", although I'm not sure how that account/name became linked to the "Michael Michaelson" account.
My suspicions were aroused by my friend's description of the site: drop-dead gorgeous women everywhere, constantly sending him letters and chat pop-up requests, yet for every letter read after a lady's first, he had to pay ten credits, and ten credits likewise to send a lady a reply letter - instant messaging chats cost one credit per minute after the first three (free) minutes.
On 27 June 2014, I registered a fake profile, leaving all details unset other than name, age and profile description ("A Few Words About Yourself"), which I set (respectively) to "Michael Michaelson", 70, and "I'm just here to check whether this site is a scam. Notice that "Michael" explicitly requested only scammers to message him.To check that this wasn't some strange anomaly, on 5 July 2014 I created another fake account, "John Smith", aged 88 (the maximum age it is possible to set for men on asiandate.com), with profile description ("A Few Words About Yourself") set to "I am an old and decrepit man with terminal cancer and absolutely no money. As with "Michael"'s account, I provided no photographs.Within two days, the account received 15 letters, with similar results as for "Michael" - many of the writers claimed to have read, and to be attracted to "John" based on, his profile; many of them provided more than one photograph.A sample of some of the first few messages "Michael" received, along with my commentary, if any, in grey, follows.I did not take screenshots of any of these chat pop-ups, but you don't have to take them on faith - you can perform the same experiment that I did, and see for yourself that these are the sort of messages that you receive.